Target ‘Denim Nation’
Posted: July 1, 2011 Filed under: Target Comments Off on Target ‘Denim Nation’Denim Nation was a campaign to push Target into a fashion brand for denim. After Denim Nation ran Target became the number one denim retailer at the time much to the other denim retailers annoyance. Directed by Joel Pront. MADC awards 2006.
Jalna ‘Pure’
Posted: June 29, 2011 Filed under: Jalna Comments Off on Jalna ‘Pure’The client very clearly wanted to explain what goes in the pot of Jalna and what doesn’t. This is what we came up with for TV. In press they wanted to focus on young women so the ‘pure’ idea was presented a little differently.
Origin
Posted: June 27, 2011 Filed under: Origin Comments Off on OriginThis ad created for Origin was one of the first to try and shift an energy company into an environmentally friendly area. Now everyone’s doing it. Green is the new black! Directed by Jess Bluck.
HBA ‘Buckteeth’
Posted: June 25, 2011 Filed under: HBA Comments Off on HBA ‘Buckteeth’This commercial received so much publicity and press. It was the number one ad voted by a leading Victorian tabloid for that year and it kick-started the career of Adam Zwar who went on to create and star in Wilfred. Directed by Tony Rogers.
Target Underwear
Posted: June 11, 2011 Filed under: Target Comments Off on Target Underwear
MADC awards 2006.
Target Toy Sale
Posted: June 9, 2011 Filed under: Target Comments Off on Target Toy SaleTarget like to make an impact every year during their Toy Sale. The big hands did just that creating a buzz in the shopping centers where they appeared and cleaning up at awards that year. AWARD, Young Guns 2006, The Work, Cannes Lions, Clio, D&AD, One Show, MADC 2007.
Christine Isaac 